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"ETS Hauls in Billions of Won Without Paying Back"

Say what you will about Kang Shin Who - considered by Brian in Jeollanam-do to be one of the most racist Korean reporters, but the points in this most recent story are intriguing:

Nonprofit American test provider ETS is exempted from taxation, even though it earns tens of millions of dollars and maintains an office in Korea ― appearing to contradict tax rules.

Last year, the organization ― whose name stands for Educational Testing Service ― brought in total sales of $21,361,350 from 125,655 Korean test takers but paid not a cent on the proceeds. The figure was calculated by multiplying the fee for one test set, $170, by the number of tests administered.

That $21,361,350 figure presumes and reaches a bit, but we can stipulate that ETS is not going broke by offering tests in Korea.

Under the current tax regulations, both profit and nonprofit organizations have to pay income tax ― 22 percent of net profit ― if they run a business that produces income.

The situation has raised questions marks over fairness because other providers pay taxes. ETS has long been under fire for raking in vast proceeds without making any notable social contributions in Korea.
"Long been under fire?" While ETS has been in the Korean news over the past several years, almost none of the stories are about how much money the company has made. One story from May 2009 noted ETS's 'non-profit' status and their annual revenue, but most stories talk about the various scandals over test inconsistencies or inconveniences.

According to a source from the National Tax Service, no taxes have been levied on the TOEFL test organizer. ETS is given tax exemption on the assumption that it does not have a business outlet.

However, ETS Korea has maintained an office since 2007. Asked whether or not it is a business venue, an official from the tax authorities said they are unsure about its
status here.

"We didn't know that ETS has an office here and need to review whether it is a venue for business purposes or a place merely for market research and public relations,'' the source said.

So no one from the National Tax Service has visited this large business or taken an ETS test at this branch in the past two years? I can't assume that "the source" was quoted correctly, or that the quote hasn't been taken out of context. If someone actually said those words in that context, I doubt they'd want to be named.

It sounds like Korea has managed to shoot itself in the foot yet again. Let's think about this for a second, from a couple different perspectives:

Step 1: The Korean government mandates English to be the language of business. They allow English hagwons to open at will with little oversight or government control, while pushing English as the language everyone needs to learn.

Step 2: Employers begin to place a higher emphasis on English ability, which is measured by a test, ensuring that virtually all studying done in English classes are for English tests (TOEFL and TOEIC, among others). While some effort may be placed on conversation or 'natural language usage', it's mere lip service to the concept of actually conversing in the language.

Step 3: ETS ensures that those people who didn't get the score they wanted have the chance to take the test again. And again. And again. At $170 a pop. Make sure they keep studying for the test in any number of hagwons or with any number of test prep books to help them feel that they're making an effort.

Step 4: People look shocked, surprised, or ignorant when the company hasn't been asked to pay taxes. After all, how many companies - for-profit or non-profit - volunteer to pay taxes if they don't have to?

Step 5: The National Tax Service, Korean government, et al. attempt to save face by appearing to investigate, but ultimately will take little action so as to avoid rocking the boat or increasing test fees when ETS passes on the cost of taxes to you. 22% tax on net profits? Great - that $170 test next year will cost $207.40 thanks to 'increased costs of doing business in Korea.' You're welcome.

Solution? Get away from the tests. That goes more for the employers that require a specific score on a given test, or for anyone that believes getting a high score ensures a good lifeor good job. A three-digit number does not give a complete picture of one's language ability, and does nothing to ensure someone actually knows the language. The test can be crammed for, coached for, and when those measures fail, people find ways to cheat; in any case, it's far from the truthful assessment it's meant to serve as.

How do we hire workers who speak good English without seeing a great test score? Encourage them to learn the language for real, and use the language frequently. If you're hiring for a job where an employee's English skill is important, hold the interview in English - hire a native English speaker to conduct the interview if you like. Take out the box on the application asking for their highest test scores. There's no test that a smart man can't beat anyway.

How do I stand out as a better English speaker? Learn the language for real. Use the language frequently. Listen, read, write, and speak - all four language elements need to be exercised just as one exercises at the gym. Ask any of your friends that know a second language well - that ability didn't come overnight, and it certainly didn't come from attending two classes a week. Don't count 'finishing the book' as progress of advancement - progress comes with ability.



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Under A Bad Sign

I think I found both my new dancing friend, and partner in crime.

Sometimes, Korea is Magical.

As I posted the other day, I lost a couple important pieces of plastic over the weekend. I suspect that they fell out one of the times that I clunked my wallet on the bar Friday night, or possibly when I was throwing it around in a taxi shortly thereafter. Either way, dumb.

I don't ever lose things.
I've never lost my passport.
Or my driver's licence (largely because I don't drive).
I've never lost my cell phone.
Or my wallet (except for those two times that I left it at the library. I was 14 and a world away, so this doesn't count).
I've never lost anything that matters.

This was out of character. I'm tempted to say that this is kind of carelessness is why I stopped drinking in the first place, but really, I didn't lose a single personal belonging that time that I fell on my head, and that was much stupider. I don't lose things. I just don't. It's a control thing. Or maybe I'm possessive; it's true, I don't even take my purse off at work. Let's just say it's some form of Crazy and let it be.

While the bank card is the less important of the two, they wouldn't issue me another unless I showed them my Alien Registration Card. Fair enough. Seeing as I didn't have that either, this was inconvenient.

Then, magic happened.

Late this evening, I received a text from work that my bank card had turned up in Sajik. I was nowhere near Sajik. Somebody found my card, either in a taxi, a bar, or wherever, held on to it all weekend, and took the time to turn it into my bank the next business day. Then, the bank used the card to pull up my file, contact my school, and detail how I could go about retrieving it.

Of course that happened.

Much thanks is owed to whichever individual or business is responsible for this. I'll add this one to the Things That Would Never Happen at Home file.

Destination: Bugaksan



Whether you spell it Bugaksan or Bukaksan, 부각산 rests north of the Blue House (the residence of the Korean president), and south of the more well-known Bukhansan. At 342 meters high, it's far from the the tallest mountain in the area, but it's certainly one easily accessible by public transportation. The path to take follows several kilometers of the fortress wall, which runs along the ridges of the mountain that once kept Seoul secure. While walking the wall you'll pass 숙정문 (Sukjeongmun), or the North Gate for the city, and end up near 창의문 (Changuimun), or the Northwest Gate.

At 12 meters high and 18.2 kilometers long, the existence of a fortress wall around Hanyang (present-day Seoul) dates back to 1396. As with most other historic Korean construction, the gates and walls have all been restored over the centuries; the wall as it exists today has been worked on since 1945. Don't miss out on a wonderful opportunity to learn about the different building styles of the fortress wall over the years.



This is not the easiest climb in the world - and there is very little to speak of in terms of facilities along the way. Use the bathroom before starting, then stock up on water and a snack or two to keep you going during the 3.8 kilometer hike - and the 20 minute uphill walk to the start of the hike.



Because of the proximity to Korean military installations and an assassination attempt against then-president Park Chung-hee in 1961, the hiking trail was closed to civilians until April 2007. Today, you'll need to fill out a registration form where you agree to a few conditions. Pictures are only allowed in certain areas (and gentlemen in blue shirts are stationed every 100 meters or so to ensure this rule is followed), and signs written in Korean will give you a clue. You're not allowed to get off the beaten path - doing so would set off a motion detector and set the gentlemen off to find you. After you sign the form, you'll be given a card on a lanyard to identify you - wear that around your neck while hiking.

While the military installation is essentially covered up and cloaked by trees, the evidence of something inside the fortress walls exists. Look closely - that's two sets of barbed wire fences greeting anyone trying to get in anywhere other the gate.

The city's hum is muted throughout the hike, but thanks to the guards along the way you're never too far from someone else. If you can handle that, the views here are some of the best in Seoul. You're far enough up that the tops of skyscrapers are no longer so intimidatingly high.



숙정문 (Sukjeongmun) - the North Gate. It was originally built in 1396 and named 숙청문 (Sukcheongmun), but was moved (yes, they moved a gate) in 1504 and renamed to its current name. According to the traditional theory of Yin, Yang, and the Five Elements from ancient Chinese belief, the North Gate represents 'water', or 'shady energy'. The gate was built to complete the set of four, and to serve as an emergency exit. Therefore, this gate would barely be used except for symbolic purposes or during a heavy drought. Call it an early form of feng shui if you like.



A look at the second floor of the gate. The view from the gate was plenty more of Bukhansan, a valley of trees, and plenty of buildings that seem so far away.



Just outside a slatted wall discouraging people from looking into a military building is this 장승 (Jangseung) and the scene looking out. Used to protect a village or building against evil spirits and other disasters, a jangseung often exaggerates a human face in some way. Take a second while here to mimic the face and stretch a few muscles - your knees will thank you later.

Going from the north gate to Changuimun requires a fairly stride, as well as some good endurance. Thankfully, there are a few places to rest your feet and chat with your fellow hikers. Eventually you will come to a very long staircase going down - where the hike begins to come to an end. Although not overly steep, take care of avoid absorbing all the impact in your knees as you come down.

At last, the 3.8 kilometer hike is complete. After the last steps down a long staircase, turn your identity card in and take a few more steps down to appreciate the northwest gate of Changuimun:



First built in 1413, Changuimun had a gate tower built in 1741 and repaired in 1956. It's the last of the four smaller gates that remains in its original condition.



The first-floor ceiling of the gate - note the vivid colors to indicate the recent restoration. According to a folk tale, the outer landscape of Changuimun was shaped like a centipede, and the rooster was the natural enemy of the centipede.

Although the military presence is noticeable, it certainly doesn't take anything away from the sights. These are sights that are better seen with your own eyes than pictured by someone else - make it a quick daytrip in the early afternoon before traveling elsewhere in the city.

Ratings (out of 5 taeguks):

Ease to arrive:

Foreigner-friendly:

Convenience facilities:
(Use the restroom and buy some water / snacks at the subway station before starting the hike - there's nothing along the way)
Worth the visit:


Directions to Bukaksan and fortress wall: To go the way I went, take line 3 of the Seoul subway system to the Anguk station. Take exit 2 to street leve, then take green bus #02 to the very last stop after climbing a steep hill. Continue up the hill and follow the signs towards부각산 (Bukaksan) and 말바위 안내 소 (Malbawi Information Center) - that's where you'll register and pick up your identity card. It's 600 meters uphill and about 20 minutes from where you get off the bus - just keep following the signs.

If you can handle a steep uphill climb and want to get right to the hiking, take line 3 of the Seoul subway system to the Gyeongbokgung station, and take exit 1 to street level. Look for buses 0212, 7022, or 1020 and go 5 stops to the 자하문고개 (Jahamun-gogae) stop. Look up your side of the street and start hiking toward Changuimun.

Creative Commons License © Chris Backe - 2009

Destination: Jarasum Jazz Festival 2009 (Gapyeong)


Presenting the South Mountain Jazz Orchestra at the Welcome Post.

As mentioned in this month's schedule, the 6th annual Jarasum Jazz Festival was one of the better jazz performances I've seen in person. A few flaws kept it from being an even better show, but it's an event I'll be looking for next year when October rolls around again.

Arriving in Gapyeong-gun / Jarasum took a bit longer than necessary - coming from Seoul, the website guides you to "take the 7000 bus at next [sic] to the Jamsil Subway Station" - convenient enough. It's not until you arrive at the bus stop in question (which took a call to the ever-so-helpful 1330 to determine the right exit) that the 7000 bus comes once every two hours. Strike one. One could also "take the bus going to Chuncheon via Gapyeong from Dongseoul Bus Terminal", which sounds reasonably convenient. Unfortunately, buses going to Chuncheon don't necessarily or always stop at Gapyeong - and unless you think to ask, you won't find out until you arrive in Chuncheon with that 'did we miss the stop while wide awake' look? Strike two. After taking a bus from Chuncheon to Gapyeong, we discovered enough signs and maps leading the way - but precious little in English. Strike two and a half. Tourists in Korea - when at a festival and in doubt about which way to go, follow the crowds.

Once we arrived, we dutifully followed the signs for tickets - and despite a fair amount of searching, we never found the ticket booth! At 30,000 won for a one-day pass, it's not a cheap ticket, nor something you would want to let people in for free. I'm not sure why bracelet checks for admission weren't as strictly enforced in the afternoon, or if Sunday was merely an afterthought after two busier days on Friday and Saturday. That most of the outdoor venues had no boundaries preventing anyone from listening and enjoying means next year might need a redesign.



Six performance venues (mostly outside) were spread out through the small city; along the way were some enthusiastically drawn murals on the jazz theme.



Fall is in the air - although the afternoon was quite nice, the coolness in the evening made me miss my jacket.



Ahh, yes, the music - the primary reason for coming to a jazz festival. Presenting 'Rising Star 2009', with a female vocalist (허소영 - Huh So-young) singing covers in excellent English. The band was chosen by Jazz People, a monthly magazine about jazz, and had ample opportunities for extended instrumentalist solos:


배선용 (Bae Sun-yong) on the trumpet. Louis Armstrong would have been proud.

The audience, though on the small side, barely moved during or between performances. Whether they were trying their best to enjoy the music or were simply enjoying the English lyrics, I'll never know.



Moving on to another venue - follow the crowd around the bend to reach the island - and yes, it's considered an island during the rainy season, but connected by land during the dry season.

Once arriving, you're greeted by the 'festival' part of the jazz festival - mostly including things not related to jazz in any way:



Making pottery or clay sculptures, anyone? By this point (Sunday late afternoon), a number of tents were calling it a weekend and packing up. The few that remained open had a number of items for sale - a few souvenirs, some Korean food and such. Not pictured was an entire Lotte supermarket-type store underneath a huge tent. Convenience store, Krispy Kreme, and a lounge for those special VIP customers.

It was about this point that entering venues required a bracelet to get in. No idea why they weren't checking earlier, but they're checking now. We opted to explore the area instead of paying 30,000 won for music you could hear from almost a kilometer away anyway.

Among several other murals seen around the area, this one was my favorite:

Extending onto the sidewalk and drawing on the curvy surface adds a couple degrees of difficulty.

With a few missteps fixed, I'd love to give a much higher rating to the festival. The music was top-notch, the facilities grand, and the crowd varied from old to young and Canadian to Korean. Perhaps the execution was different / better on its prime days, but Sunday seemed almost an afterthought execution-wise.

Ratings (out of 5 taeguks):
Ease to arrive:


Foreigner-friendly:


Convenience facilities:


Worth the visit:


Walkability:


Creative Commons License © Chris Backe - 2009

Fast Food

Delivery bikes are a fact of life in Korea - and not just on the streets - apparently being the owner of such a vehicle entitles you to ride on the pavements/sidewalks at speed weaving your way in and out of pedestrians, which by some miracle, you usually manage to miss. Although not quite always, as I finally found out a couple of weeks ago when a wing mirror connected solidly with my arm.

But in all my time here I was never aware that McDonald's had got into the local delivery business, so perhaps this was a new development while I was away. The bike even has "McDelivery" written on its side, in case there was any doubt. Personally I don't quite picture myself perusing their menu to pick out a cheap burger and fries, but to be fair, it's no different from the kind of food local Korean outlets would happily bring to the door, usually at much lower prices, and quite possibly, profit margins. A couple of days after taking this shot, another McDelivery bike shot by me at around 20mph as I walked down the street, missing me by a finely calculated couple of inches and doing nothing for their corporate image with me. Branding your delivery vehicles here can be a double-edged sword.

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Korean Sociological Image #22: Fresh, Young Meat


Kara Cob Chicken Advertisment Male Objectification

For reasons that will soon become clear, girl-group Kara’s (카라) latest commercial for Cob Chicken (Cob 구어조은닭) is making big waves in the Korea media at the moment. But one suspects that most male viewers in particular are missing just how ground-breaking it really is:

Yes, those are indeed shapely buttocks firmly thrust into our faces 3 seconds into the commercial. But those are to be expected, as Kara has been well-known for their “butt dance” since first performing it as part of their single “Mister” (미스터) back in August, which is playing in the background. Not only would it have been very strange not to have used it here then, but it has become something of a meme in K-pop, aptly demonstrated by this rather surreal clip of perhaps 25 female singers from various groups simultaneously performing it in a recent comedy program:

Korean Butt Dance

Much more surprising then, is the sudden entrance of the well-muscled male at 0:17. And no, it’s not “groundbreaking” in the sense that it’s an explicit case of male objectification: while that’s comparatively rare, it’s not exactly a first for Korea. Rather, I label it as such because not only is the first time the makers of a Korean commercial have acknowledged their objectification of women and men therein, it’s also the first in which that acknowledgment has become a central, almost satirical theme of the commercial. Consider the screenshot viewers see immediately after the half-naked man for instance:

Kara Cob Chicken Advertisment Objectification

In English, it reads: “Because the chicken is grilled, the fat is removed completely. Chicken’s young taste,” and judging by the advertisement from the Cob Chicken website below, the association between chicken meat and lithe young bodies isn’t a one-off. Moreover, although the Korean language lacks the associations the English term “meat market” has, it has a close equivalent in “물이 좋다,” or “The water is good”, and of course there are numerous instances of food terms being used for body parts. For the most recent example, consider Matt’s excellent commentary at Gusts of Popular Feeling on the invention of the term “honey thighs” (꿀벅지) , and one high-school girl’s laudable rare attempt to demonstrate how sexist and demeaning such language is.

Kara Cob Chicken Advertisment( Source: Cob Chicken )

I acknowledge though, that a commercial objectifying both sexes is perhaps a strange choice to also include in that vein. But recall that the development of Korean Gender Studies as an academic discipline somewhat lags behind its Western counterparts (let alone in popular discourse), with the result that a Korean language search for, say, “sexist advertisements” for example, will actually provide very few Korean examples: in all seriousness, I wouldn’t be surprised if there’s more here than on the entire Korean-language internet. Getting the notion that objectification occurs in advertisements and in wider society out by whatever means then, I’d argue, is a very important first step towards rectifying that.

Update: For comparison, numerous examples of the sexualizing and/or gendering of food in Western advertisements are available here.

Update 2: An amusing post from seoulbeats on how appearing in chicken commercials seems to be a rite of passage for up and coming Korean stars.

(For all posts in my Korea Sociological Images series, see here)

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Posted in Korean Media, Korean Men's Body Images, Korean Sexuality, Korean Sociological Images, Korean Women's Body Images Tagged: 미스터, 카라, Kara, Mister
  

 

The Couch Trip

The centre of the city where I used to live had a lot of retail stores as you might expect, but beyond that lay an urban residential sprawl punctuated by pockets of small shops and the occasional supermarket. So when I reached Busan I was immediately taken aback to discover that it was not so much the residential areas which seemed endless - although apartment blocks are everywhere you look - but

My Contract Extension: is it March yet?

I feel like pizza, but the closest pizza place to my apartment is a 10 minute walk. 15, if I miss the lights, which I would. If I hadn't been too lazy to brush up on my pizza-ordering vocabulary, I'd order in. Of course, I was. I'm contemplating relearning it. The pizza hole that is my stomach will undoubtedly desire to be filled at least a few more times over the next four and a half months. Still, lazy. I need more incentive.

This is the week that I'm supposed to sign my contract extension. This is the weekend that I lost my Alien Card. These are not compatible events. I seem to think I need one thing for the other to process. It will work itself out, as these thing do.

Why extend my stay in a place where I have previously stated that I no longer want to be? The alternative, Ontario in January, is balls. Cold. Inhospitable. Few places hiring. Even the temp agencies are dried up at that time. March. I can tolerate March. It will probably still snow, because Ontario's bitchy like that, but it could be worse: January. My most hated month comes to Busan, too, so this isn't my only reason. There's also the obvious: I don't actually hate it here. I merely hate many, many things about Here. That's the story Anywhere.

The Plan is to return to Ontario in March. For a month. Then, once I've properly healed, I'll be ready to resume a love-hate relationship with Somewhere Else. I'm thinking Japan, Turkey, or Oman.

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