Marketing Manager – Newell Rubbermaid – Korea

Newell Rubbermaid Asia Pacific Limited Newell Rubbermaid is a global marketer of consumer and commercial products that touch the lives of people where they live, work and play. We are committed to building consumer and commercial Brands That Matter™ while leveraging the benefits of being one company: shared expertise, operating efficiencies, and a culture of innovation. Our globally recognized brands include Sharpie, Paper Mate, DYMO, EXPO, Waterman, Parker, Rolodex, IRWIN, LENOX, Rubbermaid, Graco, Calphalon, Goody, and Teutonia.

Job Description

Responsibilities:-

  • The development, execution, and performance of all programs designed to increase presence and ultimate consumer take-away.
  • Ensuring product alignment within field sales needs and channel marketing initiatives.
  • Work with distributors / customers to leverage the Global Brand Positioning and solidify our position at POS.
  • Carrying out local market and consumer research and analyzing data
  • Assist in developing local pricing structure
  • Providing local leadership in the translation and execution of the Marketing strategy into impactful programs.
  • Analyses sales records and trends within the Korean business.
  • Compiling statistics, checking materials, administering / updating the marketing database
  • Coordinating marketing materials, ensuring product literature and assisting in the development and launching of new products/services
  • Periodically reviews the costs of advertising and public relations services to assure the accurate distribution of these costs amongst the products/services
  • Assists in the development, planning and scheduling of advertising and promotional campaigns as well as public relations activities
  • Compiles estimates of sales potential
  • Responsible for the production of all “technical” literature used by Distributors, ensuring accuracy and consistency of style
  • Prepares sales training and selling aids, brochures and catalogue displays along with advertising or similar material.
  • Liaison with internal and external media, advertising and PR.

Desired Skills & Experience

Qualifications:-

  • Business or marketing-related degree or equivalent professional qualification
  • Experience in all aspects of developing and maintaining marketing strategies
  • Technical marketing skills
  • Proven experience in customer and market research
  • Relevant product and / or industry knowledge

To apply, please send full resume in English to [email protected]

Website: www.newellrubbermaid.com