Girl Groups, VNT, and THAT Maxim Korea Cover

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Ever heard of VNT (브이엔티) before?

No, me neither, and frankly I find most new girl groups virtually indistinguishable from each other these days. But it turns out that VNT may actually be quite different, its 3 members explicitly wanting to “focus more on their music rather than their visuals.” Like rapper of the group Lil’J (릴제이) said in a recent interview:

“One thing that I’m confident about is, like our CEO stated, our music. We’ll become a team that wins because of our talents, not our looks. Tina and I dropped out of high school for this, and we will be sure to show everyone our passion for music.”

And later:

“We may be a girl group, but we dream of changing the Korean music industry with our music. Our first and foremost goal is to have our fans listen to high quality music. We want to become the top in every aspect, and later become seniors that lure others to dream of becoming like us. Of course, we also dream of an award at the year-end awards this year.”

Of course, that may well just be hype. And I’m not sure how a photoshoot in December’s Maxim Korea fits in with that sentiment exactly, with subsequent “news” reports on it overwhelmingly focusing on their hitherto hidden S-lines. But they do still need some publicity of course, so I’ll give them the benefit of the doubt for now.

As for their music, judge for yourself with their first single Sound (소리):

Personally it’s a little slow for my tastes, and despite their similar look to 2NE1 (투애니원), there’s definitely nothing about grrrl power in the lyrics. Indeed, quite the opposite really, as they’re all about passively waiting for a man…and which is precisely what Yumi (유미) appears to be doing on the magazine cover come to think of it.

Or is she?

If so, then I hope *cough* he comes soon, as she looks pretty uncomfortable really. But is that really just a sex position she’s in?

Granted, Maxim Korea isn’t exactly averse to placing women in ostensibly sexually attractive poses, but which just a few seconds’ thought demonstrates would be quite impractical and awkward in reality (especially for the woman). Take 18 year-old model Om Sang-mi (엄상미) in the same edition for instance, spreadeagled in a shopping trolley.

But with the top half of Yumi’s body sticking out unnaturally like that, and with those red pants, that hairstyle, and puffed-up frilly shirt to boot? In line with the Christmas theme, then I think the main point is actually to make her look like a turkey.

Prove me wrong!^^

(For a similar example of women’s bodies being compared to meat in the Korean media, see here)

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Filed under: Body Image, Girl Groups, Korean Magazines, Korean Media, Korean Music Tagged: 릴제이, 브이엔티, 엄상미, 유미, VNT (브이엔티), Lil'J, Maxim, MAXIM Korea, Om Sang-mi, VNT, Yumi