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I don’t often post Chinese art on this blog, but still: there needs to be more acknowledgment of AXA Direct’s (AXA 다이렉트) debt to Chinese artist Liu Bolin for their recent ad. Hell, it even has old-style British telephone boxes too:
Note though, that while Korea has a deserved reputation for plagiarism, AXA is actually a French company, and that as I type this Google searches for “AXA” and “Liu Bolin” are as fruitless as Naver ones for “AXA 다이렉트” and “리우 볼린” are!
Filed under: East Asia, Korean Advertisements, Korean Art Tagged: AXA Direct, AXA 다이렉트, Chinese Art, 리우 볼린, Liu Bolin, 刘勃麟
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