진통제

Korean Sociological Image #54: Sex & Drugs

(Source: Focus {Busan ed.}, 08.12.2010, p. 17)

As we all know, if you’re a real man, then you couldn’t care less about what painkiller to use.

But to be precise, the ad actually says dansoonhan men (단순한남자). Which usually translates as “simple” in English, but probably best would be “straightforward” in this case.

Forgive me though, for still considering myself just as smart (dokdokhae;똑똑해) as the woman in the ad. After all, I too wear glasses sometimes.


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